I am afraid that the world is underestimating how much of an apocalypse Google's new experience will have on existing search traffic, and as a result, they are failing to prepare for worst-case scenarios. Many pundits (admittedly, I did too) have opined on how the search experience will look and downplayed the impact without failing to take into account that the dawn of generative AI is an existential threat this is for Google.
Thank you.
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